Melco Resorts & Entertainment is one of the world’s largest integrated resort operators and an owner and developer of casino gaming and entertainment resort facilities around the world.
We were assigned by MerchantCantos Hong Kong to create the introductory film for Melco Chairman Lawrence Ho's opening keynote address at the Global Gaming Expo G2E.
The manifesto film charts the achievements of the Melco brand over the last decade and explains their mission to do things differently. In support of the theme of the keynote address it underlines the brand's commitment to quality, originality and exceeding expectations. It was shown to an audience of key gaming industry figures and trade and business media journalists.
Client: Melco Resorts and Entertainment
Agency: MerchantCantos, Hong Kong
Agency Creative Director: Mark Cumming
Agency Producer: Alex Wilson
Produced and Directed by Woodwork
Creative Director: Marvin Koppejan
Director & Animator: Rob Wienk
Creative Producer: Marthe Duits
Music & Sound Design: Al Boorman - Wevie