Adidas Harden V6

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Next piece in our ongoing collaboration with Adidas, this time for the new Harden shoe line. Keeping the overall aesthetics the same, we have focused on its unique key features, adding a bit of athlete's personality to the action as usual - in this case by making things more playful and art driven at the same time.


Сlient: Adidas



Production Co: Upperline

EP: Zach LaPlante



Design, Direction, CGI: LOOP

Creative Directors: Alex MIkhaylov, Max Chelyadnikov

Art Director: Alex MIkhaylov

CG Supervisor: Max Chelyadnikov

Design: Alexander Eskin

3D Animation Lead: Dmitriy Paukov

FX TD: Artemy Perevertin, Alexander Eskin

3D Modelling: E.D.Satan, Dmitriy Paukov, Alexander Eskin, Filipp Gorbachev

Lighting: Filipp Gorbachev, Alexander Eskin, Max Chelyadnikov

2D Animation: Mikhail Ivanov

Compositing: Max Chelyadnikov



Sound: Zelig Sound

Category
CG Adv